A Future Built Without Forgetting Our Origins
The year of 2025 invited us to look to the future without forgetting where we came from. At Playlist Software Solutions, every technological advance has been guided by a deep conviction: radio remains one of the most powerful forms of human connection, and our role is to accompany it in its evolution. It wasn’t just about releasing new versions or adding features, but about reaffirming a path built together with broadcasters, professionals, and teams who believe in radio as a living, adaptable, and essential medium.
Visual Radio and the Evolution of the On-Air Studio
Throughout this year, our main software products continued to evolve, respecting their essence and strengthening their purpose.
Playlist Digital and Aires Studio, fundamental pillars of the daily operations of thousands of broadcasters, have taken decisive steps toward the world of Visual Radio. Integration with video, modernized layouts, and a more fluid user experience have expanded the reach of radio content, connecting it to new audiences and formats without losing the strength and reliability that have always characterized them.
In Playlist Digital, the control panel for radio networks also facilitated centralized management of programming for headquarters and affiliates, simplifying an operation that today requires agility and network vision.
From an Established Legacy to New Cloud Platforms
This evolution was also strongly reflected in the tools used in the management and day-to-day operations of broadcasters. Long-standing solutions such as Logger 2.0, Commercial, Maker, and Smart Manager continued to consolidate their position as key components of the Playlist ecosystem, while new generations of software began to pave the way for the future.
Planner and Audie represent this new stage: platforms designed from the cloud, geared toward mobility, data analysis, and proximity to the audience. These tools are designed to fully integrate into the daily flow of radio stations and already point to a clear direction toward a more connected, intelligent, and people-centered operation.
Modern Management, Compliance, and Operational Autonomy
Within this journey, Smart Manager 2.0 made a particularly significant advance by incorporating features aligned with new brazilian tax requirements, enabling the secure and efficient issuance of NF 62 invoices, in addition to the generation of bank slips.
Tocou 2.0 was presented completely revamped, with a more intuitive experience and full integration of Logger Manager reports, including ECAD, the brazilian copyright system, offering broadcasters freedom and autonomy to access their proof of airplay from anywhere, anytime.
Technology Made by People, with Brazilian DNA
None of this would be possible without the joint efforts of those who transform real needs into practical solutions. The development team, working closely with support, was able to translate the demands of broadcasters into continuous optimization and applied innovation.
With strong Brazilian DNA, modern methodologies, and a culture of continuous improvement, this team has promoted technological advances that today position our solutions at an internationally competitive level, keeping alive the same spirit that gave rise to everything in 1995: writing code with a purpose to accompany the history of radio.
The work of the sales and marketing teams was, once again, a key part of this process. With a solid track record of many years working with broadcasters across Latin America, the focus has always been the same: listening, guiding, and building relationships based on trust.
In 2025, this support was further strengthened, integrating communication, education, and consulting to help each client discover the solutions that best suit their reality. Beyond selling technology, the goal was to continue being a guiding partner at every stage of the radio stations’ growth.
A Commitment That Continues to Write the Future of Radio
Looking back, it is clear that 2025 was not only a year of technological evolution, but also one of consistency with our essence. We remain a group of people committed to facilitating the work of those who make radio every day, understanding their challenges and keeping up with their transformations. Because radio, always present in human history, continues to find new ways to express itself. And on this path, Playlist Software Solutions will continue to stand alongside each broadcaster, writing the next chapters of this story together!
About Playlist Software Solutions
Playlist Software Solutions is a pioneer in software automation for radio stations, with over three decades of experience transforming the way stations create and optimize their workflow.
With a consolidated presence in Brazil and plans to expand throughout the Americas and Europe, Playlist Software Solutions continues to develop technological tools that redefine the future of broadcasting.
